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MULTIPLE CONCEPTS
IN ONE KITCHEN

CROSS-ORDERING ON ONE SINGLE ORDER

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THAILAND
FOOD DELIVERY MARKET

GLOBAL
FOOD DELIVERY MARKET

3.2

TRILLION

BAHT

4.4

TRILLION

BAHT

10.2

TRILLION

BAHT

131.16%

35.01%

105

7

23

65

THE DIGITAL
FOOD ECONOMY
OF THAILAND

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47%

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22%

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22%

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OTHER

9%

2564/2021

NOAHS BRAND CATALOGUE

CROSS-CONCEPT

TECHNOLOGY

SUPPLY

CHAIN

Lucky 13 Sandwich has teamed up with the Copenhagen based food-tech company Noahs to build the ultimate multi-brand restaurant model.

Noahs has developed 15 food brands and continues to develop more to satisfy local demographics and demand. It also provides an opportunity for existing brands to expand their own business through the Noahs Brand Catalogue, with little or no expense.

Smart Kitchens offer a new level of efficiency, profitability, quality control, speed and scalability that hasn't been possible before.

We work directly with each brand represented on our platform, through individual license agreements, in order to protect and preserve their uniqueness and marketability.

Why only eat from only one

brand? Diversifying ordering makes sense

We introduce brands built for “Cross-Concept” collaboration to work both in favour of the restaurateur and the customer.

Cross-concept simply offers the customer the ability to order between a variety of different brands on one single order.

The restaurateur gets a major boost in sales and relies on a range of powerful proven concepts, instead of just one. We focus on the most popular and best-selling items from all brands, focusing only on popularity and demand.

 

Our inventory, cooking equipment and methods are shared across all brands, with advanced technology streamlining the operation, reducing labour costs, wastage and workflow complications; whilst maximising the restaurants profitable potential.

With next generation restaurant technology, we are able to streamline operations workflow with cutting-edge functionality.

We’ve settled in on the booming demand of food delivery, fast casual dine-in and curb side pick-up. These available trading channels, through close collaboration with the aggregators and online merchants, is known as “Omni-channel” ordering. We have a model where the hefty aggregator commissions provide us with services that are way beyond what we could accommodate internally.

Convenience and price are leading the way and the consumers are not in alignment with the opinions of those who oppose the tech. Fast casual isn’t about defining the culinary experience or standards, but rather a quick and convenient meal at a good price.

We love to work with the platforms, but the platforms love to work with us even more, as we are the solution to reaching their growth goals and minimising their cost per order.

We work closely with industry leading enterprises and entrepreneurs developing ongoing supply chain advances to meet the demand for truly high-quality food production at scale.

We outsource our internal production to stable professionals with sophisticated logistical infrastructure to automate and eliminate bottlenecks in our expansion plans.

DELIVERY

AGGREGATORS

Delivery aggregators are attempting to enter the Smart Kitchen space, but their existing brand is their ultimate flaw. They instantly isolate themselves from the other delivery platforms and only offer their services through their own channels.

At Noahs, we are open to work with all aggregators for maximal market reach, without any exclusivity.

OPERATING
SYSTEM

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SMART KITCHENS
ARE BUILD TO FIT

Ghost Kitchens, Virtual Kitchens and Cloud Kitchens haves been all the rage for the past few years and thrown the traditional restaurant under the bus, due to the revolutionizing advances in operational efficiency and delivery.

However, a traditional restaurant applying the benefits of ghost kitchen technology, simplified customer service and multi-brand offerings will surpass any present-day expectations they hold.

WE CALL IT THE “SMART KITCHEN” AND IT'S THE NEXT LOGICAL STEP FOR THE INDUSTRY. IT WILL LEAD RESTAURANTS INTO THE NEW GENERATION.

Smart Kitchens enable restaurateurs to lean into high volume sales through online merchants and in-house dining. Smart Kitchens accommodate this high demand with efficient workflow structures and cross-concept adaptations unlike anything previously imagined. In the future, restaurants must adapt to the constantly changing customer demand and diversify their offerings, just like the multi-brand restaurant Lucky13Sandwich&Friends can.

In collaboration with Noahs, we’re operating a cutting-edge technology platform by partnering with some of the world's leading industry experts and uniting them into one smooth “Smart Kitchen solution”, with the ability to scale at ease.

Lucky 13 Sandwich & Friends Thailand

16 RESTAURANTS
IN 1 SMART KITCHENS

CROSS-ORDERING
MENU

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INDIVIDUAL BRANDS

100+ ONLINE SALES CHANNELS

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GREAT FRESH FOOD
DOESN'T HAVE
TO COST A FORTUNE

COMPARISON

MULTI-BRAND

SMART KITCHEN

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30%

40%

10%

20%

THE TRADITIONAL
RESTAURANT

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10%

30%

30%

30%

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FOOD COSTS

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LABOUR

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UTILITIES & RENT

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PROFITS